Let's give credit where credit is due. Over the last couple days, the Arcuri for Congress campaign web site has been adjusted to remove its weakest elements.
The link to the page urging voters to stay tuned, for months on end, for Arcuri for Congress trading cards is gone. It seems that no one every really got tuned in to the idea of collecting cards about Mike Arcuri.
The events calendar that had no events has also been taken down. That's not the perfect solution to the problem - it would have been better to put events up on the calendar - but at least action has been taken.
A link to the online competition the Democratic Congressional Campaign Committee (DCCC) has set up between congressional candidates, with an opportunity for us all to vote in favor of attention for the Arcuri campaign, has also been added to the web site. Many of us may feel uncomfortable having to beg the DCCC for attention in this way, but that's the way that the DCCC works. Michael Arcuri's campaign chose to muscle out his Democratic competitors with the help of the DCCC, so this kind of scrabble for scraps from the DCCC is what we're stuck with.
Though the Arcuri for Congress campaign web site is still not as strong as it could be, it's still a good sign that these changes have been made. These changes indicate that, perhaps, the Arcuri campaign finally understands that the Internet is an important campaign medium. These changes also suggest that the Arcuri campaign understands that its pattern of communication with voters up until now has been a problem.
Acknowledging the problem won't make it go away, but it does make improvement possible. That's more hope than I've had for the Arcuri campaign in a long while.
Tuesday, August 22, 2006
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1 comment:
Yep, good changes. I gather more hope.
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